Life settlement provider Lighthouse Life is acquiring the key assets of life settlement broker Settlement Benefits Association (SBA) and is hiring SBA’s founders, Noam Weiss and Adam Lippman, as senior executives. Several of SBA’s top employees have also been hired at Lighthouse Life.
“Acquiring SBA’s assets and hiring SBA’s seasoned team accelerates Lighthouse Life’s ability to meet the growing needs of longevity-risk asset managers to acquire life policies from a trusted market maker,” said Michael Freedman, Lighthouse Life’s CEO.
Weiss and Lippman will lead Lighthouse Life’s three distinct direct-to-consumer marketing brands. The Company acquired the assets of Harbor Life Settlements, an SEO lead generation brand, in July. Lighthouse Life Direct is the Company’s own brand marketing life settlements directly to seniors.
“Adam and Noam are universally respected in the life insurance and life settlement markets. We are thrilled that they are bringing their proven success in B2B and B2C marketing and sales to Lighthouse,” said Andrew Brecher, COO of Lighthouse Life.
“We’re joining Lighthouse because we share the Company’s vision and plans for growth in a changing and expanding life settlement market. Adding the experience, knowledge and relationships we’ve developed over twenty years to Lighthouse Life will grow the policy origination capabilities beyond what each of our companies could do separately,” said Weiss.
“Lighthouse Life is trusted by consumers, intermediaries and asset managers alike, which was a big factor in our decision to join the Company,” added Lippman.
“Our network of professionals is excited to work with us at Lighthouse Life and we’re excited to expand Lighthouse Life’s partnerships with financial professionals.”